Graphicine® was established in 2019 by graphic design graduates Roxana Wax and Trun, started small with embroidery projects. Curious how alternative images could blend with this timeless, luxurious craft, the two illustrators set out to celebrate uniqueness through handmade designs.
Our Process
Every idea begins with a spark. As designers, we continuously aspire to cultivate innovative and compelling ideas; however, through experience, we have come to recognize that the principal challenge transcends mere ideation. It lies in the nuanced and multifaceted process of translating those conceptual visions into tangible, practical realities. This endeavor demands not only creativity but also strategic navigation of complex implementation dynamics, effective collaboration, and persistent refinement to ensure the ideas are both viable and impactful in real-world contexts.
This complex reality acknowledges that the journey from inspiration to execution is often marked by unforeseen difficulties, requiring adaptability and sustained effort beyond the initial spark of creativity to actualize meaningful outcomes.We’ve been there too. That’s why we chose to begin small, with simple concepts we could bring to life step by step.
In the very beginning, our journey started with embroidery. We practiced on small projects, exploring basic designs, learning the craft stitch by stitch, and slowly building our skills. As time passed, those small projects grew. Our ideas grew. Our confidence grew. And today, we create clothing with complex designs, layered compositions, and bold artistic visions. We dream big—but we also know that everything meaningful takes time, patience, and dedication.
It All Starts With Design
For us as designers, everything begins with a strong, thoughtful design. A good idea must be expressed clearly on paper before it can exist in fabric. We sketch, refine, and experiment until the concept feels right—visually, emotionally, and functionally.
Crafting the Details
Once the design is ready, we move on to implementation. Quality is essential for us. We test materials, techniques, and construction methods to be sure the idea can be built in a way that lasts. We never compromise quality for design; for us, the two must work together, hand in hand.
Bringing Ideas to Life
Finally, we transform the design into a physical object—carefully, slowly, and with intention. Every stitch, cut, and detail is part of the story. The result is not just a product, but a piece of creativity made real.
